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Showing posts from July, 2018

Taking Link Building to Your Local Community

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It’s very hard to separate link building with community engagement. I have slowly moved from using traditional marketing strategies and strived to integrate my link building campaigns to community engagement . The good thing about this is that the society has already become empowered thanks to technology. A big chunk of the population already engages in online activities such as making purchases and so forth. They, therefore, have an idea about link building campaigns going around. Besides that, they have also learned about offline link building campaigns. Community engagement closes the gap between offline and online marketing. It literally breaks the idea that link building can only be done online. I personally apply an egalitarian approach when it comes to link building. This is contrary to most people who only use one approach to their link building activities. There are various other offline activities that can be lead to link building activities such as social n...